Top Most Popular 17+ Best Free Google Tools Every WordPress Blogger Should Use

Are you checking out for the best free Google tools to grow your WordPress blog?

Google provides several free tools to assist bloggers and website possessors boost their SEO, increase traffic, become more productive, and more.

In this article, we are going to talk about the best free Google tools that every WordPress blogger should be using.

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1. Google Search Console

Google Search Console is a set of tools that help website owners monitor and maintain their search engine presence and rankings.

It helps you see what keywords people use to find your site, notifies you of site errors that stifle your ranking, and much more.

Additionally, you can submit an XML sitemap through Google Search Console so that search engines can better crawl your website.

The simplest means to add Google Search Console to WordPress is by utilizing the All in One SEO plugin. It is the most common SEO plugin for WordPress utilized by over 2 million websites.

2. Google Analytics

Google Analytics is one of the most extensive analytics tools suitable for WordPress blogs and websites.

It tells you how your visitors found your website, what devices they used, what pages they visited, and how they interacted with your website.

This information helps you understand your audience better to plan and execute an effective content strategy. You’ll be able to see which themes and pages convert best, and your website will continually improve over time.

The simplest means to add Google Analytics to WordPress is by utilizing MonsterInsights. It is the best analytics solution for WordPress used by over 3 million websites.

Analytics Stats Dashboard
Analytics Stats Dashboard

It lets you view your Google Analytics statistics directly in your WordPress dashboard.

3. Google Tag Manager

Google Tag Manager allows you to easily add and manage code snippets or “tags” on your website. Tags are generally used by analytics and marketing tools to enhance tracking or other traits to your site.

Adding tags to your WordPress site usually mandates custom code. These custom code snippets load an external script, and all of them are hard to manage.

Google Tag Manager solves this problem by allowing you to manage all your external code from one dashboard.

You only wish to develop one Google Tag Manager snippet to your site, and then you can manipulate the rest from a single dashboard.

4. Google Programmable Search

The default WordPress search feature is quite limited and not very good at finding relevant content. As your website grows, you want a way to help your visitors find what they’re looking for.

Google Programmable Search gives you an easy way to add custom searches to your WordPress site.

You have complete control over the content you find, and you can design the search feature to blend perfectly into your website.

For a more developed search with customization alternatives, we propose utilizing a WordPress search plugin like SearchWP, but Google Programmable Search can be a reasonable alternative to get initiated.

5. Google Mobile-Friendly Testing Tool

For many WordPress websites, a high amount of traffic can come from mobile devices. If your website isn’t optimized for mobile, you’ll create a poor user experience, and you could be out of search engine rankings.

The Google mobile-friendly testing tool will tell you how well your website is optimized for the mobile web. This will give you a detailed description of any problems and what you can do to fix them.

The easiest way to ensure that your website is optimized for the mobile web is to use a responsive WordPress theme. These themes will automatically adjust to the screen size of your visitors, so they look perfect on mobile devices.

6. PageSpeed ​​Insights

Having a fast-loading website is one of the essential parts of providing a good user experience and solid WordPress SEO.

Google PageSpeed ​​Insights is a website success monitoring appliance. It notifies you of how your website is operating on both desktop and mobile devices.

The results are divided into different sections, so you can see what’s blocking your site. There are also resources and best practices to help you fix any problems you may have.

Pagespeed Insights Results
Pagespeed Insights Results

For more information on running a website speed test, see our guide on how to run a website speed test properly.

If you have found that your website is having performance and speed issues, there is a lot you can do to improve it.

First, we recommend using high-performance WordPress hostings, such as Bluehost or SiteGround.

Next, you can utilize a WordPress storing up a plugin like WP Rocket. Accumulating plugins lessen the load on your server and speed up your WordPress site.

7. Google Ads Keyword Planner

The Google Ads Keyword Planner gives you insight into what people are searching for in Google Search. It pulls data from Google search results and paid advertisers.

Using this tool, you can create a list of keywords related to your blog and see which keywords get the most searches per month. The data does not provide exact numbers, but it does give a general estimate.

The tool can also help you generate new ideas for your blog posts, plan your content strategy, and run your pay-per-click (PPC) advertising campaigns using Google Ads.

If you’re looking for more ways to do keyword research, check out our list of the best keyword research tools for SEO.

Read also: 5 Best WordPress Live Chat Plugins (Free and Paid)

8. Google My Business

Google My Business is a tool that lets you add your local business information to Google so that it can display your business information in search results.

If you run a local business or provide services in a local area, Google My Business is something you can’t miss.

Displaying your business information in Google search results will increase your brand’s search visibility and get you new customers and potential leads.

You can combine it with the local SEO features of AIO SEO to further increase your local business listing in Google.

9. Think With Google Research

Reckon With Google Research is one of the most favorable market research tools. This compilation of tools will benefit you comprehend your market, spot new trends, and grow your website or online store.

The amount of data and insights you can get depends on the tools you use.

For example, the Market Insights tool can help you expand into new regional or global markets.

Think With Google Recommended Markets
Think With Google Recommended Markets

There is another tool that shows retail categories with related search terms that are growing in popularity. It tells you whether the place you are in is growing in popularity or not.

Think With Google Retail Categories
Think With Google Retail Categories

You can use the Audience Finder tool to find new audiences on YouTube for those who have a YouTube channel or edit videos.

10. Google Adsense

Google Adsense allows bloggers and website owners to easily monetize their websites using display ads. Adsense is one of the longest-running exhibition advertising programs.

Once you are approved for the program, you can add display ads to your site and start earning money.

To easily manage and display your ads, we recommend using the WordPress Ad Management plugin.

You can also combine the income from Google Adsense with other income-generating activities such as affiliate marketing and selling online courses.

11. Google Optimize

Google Optimize is a tool that helps website owners optimize their website by running an A/B split test. This lets you compare two different versions of the page to see which conversion is better.

For example, you can run a split test of two different sales pages to see which page leads to more customers.

By split testing, you can gradually optimize the pages of your site to get the highest conversions possible.

You can only create split tests with the drag and drop builder. Google will automatically show the variations to your visitors and collect the data.

12. Google Drive

Google Drive is a cloud storage tool that you can use to store all your Google Documents, Google Sheets files, and more. The free edition shares 15GB of storage across your Drive, Gmail, and Google Photos accounts.

You can use the free cloud storage space to store any files you want and sync them across other devices with a Google account.

If you are looking for a place to store your WordPress backups securely, this can be a perfect option.

13. Google Docs, Sheets, Slides, Forms, Calendar, and Gmail

In terms of productivity tools to assist you to develop better content, Google has you covered. You’ll find a wide variety of tools for mobile and desktop, including Google Docs, Sheets, Forms, Calendar, Gmail, and more.

The main benefits of using Google’s productivity apps are full privacy controls, accessible sharing features with unlimited revisions, inline comments, and real-time collaboration, all without the need to hit the save button.

Besides, there are all types of creative ways to incorporate these tools with WordPress.For example, you can connect WordPress Forms to Google Sheets, integrate Google Calendar with WordPress, and more.

There is also a premium version of the same tool called Google Workspaces. It gives you the same functionality, plus a professional business email address, more cloud storage, support for two-factor authentication, and more.

14. Google Maps

Google Maps provides you with a great way to embed interactive maps in your WordPress website. Adding a map to your website can show your visitors where you are physically located.

This is an essential feature for local businesses such as restaurants and cafes.

If you’re a travel blogger, you can also use Google Maps by creating and embedding an interactive map of all the places you’ve been.

Google Trends gives you a bird’ eye view of what’s going on in the search world. You can search through the latest curated data or explore keywords concerned with your niche.

This tool can be helpful in addition to other research tools like Google Ads Keyword Planner. When you enter a keyword, you will see if its popularity is going up or down.

You can use this information to decide on new topics to write or new article topics.

16. Google Alerts

Google Alerts will notify you whenever your brand or name is mentioned on the web.

It only takes a few seconds to create a Google Alert for your brand name or keyword, so you’ll receive email notifications when you are mentioned online.

This is an essential tool to use to build a strong brand image. Plus, these alerts can help inform you about backlink opportunities and potential business partnerships.

17. YouTube

YouTube is not just a video hosting aid; it is also the second most famous search engine on the network. There are millions of users on YouTube looking for video content all the time.

Adding videos to your blog content can help you get more engagement, but we recommend never uploading videos to WordPress. Instead, we recommend hosting them on YouTube.

We have our own YouTube channel where we host all the videos we embed on our blog.

If you want to add your YouTube videos to WordPress, check out our guide on how to easily embed videos in WordPress.

18. Google Fonts

Typography and font choice plays a vital role in the design and usability of your website. Google Fonts is a great place to find free fonts you can use on your website.

You can download and use these fonts directly from Google or embed them in your website and serve them from Google’s servers.

For more information, check out our guide on how to add custom fonts to WordPress.

If you want WordPress blog design and 357$ plugins and themes absolutely free? Then buy Hostgator using my affiliate link and send me an email at [email protected]

Bonus best free Google tools

Many other Google tools are free and can be extremely helpful for your WordPress blog. some of them are:

  • google photos
  • Google keep
  • google translate
  • Google News

Google frequently launches new tools and services, and many of them are available for free or at very competitive prices.

We hope this article helped you find some new best free Google tools that every WordPress blogger should be using. You can also dig into our list of 40 useful tools to regulate and thrive your WordPress blog and our choices of the best push notification software to increase more traffic.

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Hi, I'm, Govind Srivastav Founder of JetBlogging. A Professional Blogger, YouTuber, SEO Expert. Love to help people with my advanced skills to earn living online. You will learn Blogging, SEO & Digital Marketing on this blog.

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